Online Customer Management

was designed in collaboration with 'seasoned' Dealership Owners, Presidents, and Managers successful in their field. This is what sets OCM apart from the competition!! At OCM, we focus on mining value out of your existing data while at the same time working to improve the quality of tools we offer to use with your data. This approach enables you to generate an immediate return on your marketing campaigns while continually improving the quality and depth of data available for you to act upon.
Read further for our unbeatable product lines and features.

OCM Features & Benefits:

• Web based system: Use OCM from any PC from any location. If you are viewing this information, you are ready to use OCM!
• Internet Lead Dashboard: New media (like the web) is causing a new sales paradigm. OCM is on the leading edge with a Full-featured auto responder!
• FTC Safeguards: OCM has built in safe guards to help you comply with FTC telemarketing laws.
• Service module: integrated with DMS, Service, sales & Inventory.
• OCM PowerCall: Automated calls from your database to your clients. Sales and Service. Read More...
• OCM CallAudit: Tracking includes 800 numbers, recorded calls and reports. Replace the expensive "Who's Calling" product. Read More...
• Easy to follow call priorities: Customer Call List for your staff. Prioritizes your customers from confirming today's appointments to calling back unsold floor traffic to yesterdays missed appointments and the next action on sold and hot customers.
• Extensive Reports Full reporting on your staff performance. Including leads, appointments, shows and what sold from that activity.
• Salesperson Reports for Demos, Write-ups and Solds. Great for training of sales staff. Without this infomation you cannot make improvements on the basics.
• Bulk Mail Targeted Searches of your data base. Print letters in volume.
• Single Letters Sends a letter out from a customer record; (saves in the customer history).
• E-mail integration Send & Receive email from OCM to your customers, no need for additional email programs, allows managers to monitor all out going e-mail as a CC.
• Bulk E-mail Feature Deliver e-mail to any set of customers from the database. Great for proactive marketing and it's included in your basic subscription!
• Fax to a customer from within an OCM customer record.
• Onscreen Scripts Access a script library, input your own custom scripts, and create a customer record on the same screen.
• Transfer Records If an employee leaves the dealership (termination) you can transfer all their records to another use, so you never lose the heart beat on your Hot & Sold customers. You own your customers, not your staff.
• Internet Lead Integration Have all of your Internet lead services pulled into OCM with full reporting.
• Referral Function Create a referral record from any customer file and it ties to the original customer that provided the referral. Referrals tie into full reporting.
• Sold Customer follow-up profile module Set multiple predetermined next actions on a sold or service customer for follow-up. You might set 3 calls, a letter and automatic e-mail on their birthday for the first year, 3 calls the next year, all automatically prompting your staff to call. Consistent follow-up, so when a customer comes back into the market or has a referral you're on the receiving end of that business. In addition to being customers for life, repeats and referrals have a 60-70% closing ratio and typically have higher grosses.
• CSI Customer Concern / Problem Resolution module Track any customer issues on same record with separate comments and status.

   Coming Soon:

• I-forms Module Ensure that everyone is using the most current forms, contracts, PR documents in our online form module. Easy uploading, downloading and printing from anywhere.
• Driver's License card swipe floor log data collection via Contest and/or for write-ups.